A few months back I wrote a post on SmallBizTrends called Social Marketing vs. Email Marketing: Is It War» Read the rest?  It turned out to be one of this year’s top 10 posts.  I get fired up about this topic because I see so many business owners waste enormous amounts of time in social media (and chasing other hot trending tactics) and ignoring the fundamentals of bus

I’ve been in Boston for the last couple of days attending and presenting at the MarketingProfs B2B Forum» Read the rest.  But, something totally unexpected has caught my attention.  Monday, as my wife & I toured around the historic sites in Boston, we couldn’t help but notice the “sea” of black & yellow.  Randomly someone would yel

Most people view marketing as an offensive move. And, yes, you need to be on the offensive. But much of marketing is about defense. In the book Good To Great, Jim Collins teaches the Hedgehog Concept. The hedgehog is a fairly unassuming animal and doesn’t have much of an offensive game. But, it does one thing better than just about any animal out there – defense.

Last week I spent some time in Kauai with my wife and some friends. It was a ton of fun and I was stoked to have my camera back in working order. I’ll reiterate here that I’m no real photographer, but I enjoy it. I enjoy even more helping photographers market their photography. So, here’s a quick tip on how to use Flickr to post slideshows on your blog (just like I did here).

Last week I had a great opportunity to hop on a cruise a spend a few days in the Bahamas with my family and with some internet marketing experts. Below is a picture of me (second from the left) with Chris Wise, Joel Bauer, Tom Ham, and Brad Fallon. So, if you’re not familiar with these people, Chris Wise, is an expert at helping small businesses get lines of credit to fund their businesses – even in today’s economy. Joel Bauer is a world-renowned entertainer and speaker as well as a speaker trainer. Tom Ham is the Chief Marketing Officer for Stompernet…