I have to admit, these two blog posts made me chuckle and cringe at the same time: First Leslie Burns posted Dating No. 1 on why marketing is like dating. Problem number one – the focus was on what people smell like. So, John Harrington posted Marketing is NOTHING like Dating. What’s funny is that both missed the most common analogy between marketing/sales and dating. They’re both right, by the way, but both missed the main point.

I really liked Scott Bourne’s post last week entitled, 10 Traits You Should Posses if You Want to be a Good Photographer. It got me thinking about the traits you need to make money as a photographer – because they’re totally different things. The best photographer in the world may not make any significant money without these traits:

If you’ve ever wondered why you’re not making the money you had hoped in your photography business, you need to read Under[Exposed]. If you want to take your photography business to the next level, you need to read Under[Exposed]. If you understand that the internet holds the future for your business, but you’re not sure how to harness it, you need to read Under[Exposed].

Its no secret that relationships sell. Multi-level marketing companies always teach their salespeople to sell to friends and family first. Why? Because it works. When you have a relationship with someone, you’re more likely to get them to buy into whatever you’re selling.

Almost two weeks ago, I posted a poll on Twitter asking photographers if their photography business was their sole source of income. Not surprisingly, many said no (the details are below). On the same day, Jack Hollingsworth, posted a similar poll and asked photographers how much their photography business grossed last year. Similar results (see his poll below as well).